Turn feedback into product insight

See why users drop off before they churn.

TopicTide shows which feedback themes drive drop-off, churn, and lost conversion, so your team knows what to fix next.

See what users complain about most
Link feedback to the funnel
Know what to fix next

B2C apps Fintech SaaS Marketplaces Subscription products

Live example

Funded account focus

“Why are verified users not becoming funded traders?”

40% Drop-off linked to limited coin offerings

15% Withdrawal delays show up in churn conversations

72% Deposited users who do not trade are at high churn risk

Positive 46%

Neutral 31%

Negative 23%

The problem

Feedback is noisy. Decisions should not be.

Teams still read Reddit threads, surveys, social posts, and support comments by hand. TopicTide groups that feedback, ties it to the funnel, and shows where users get stuck.

What TopicTide replaces

Manual research One view instead of Reddit, Slack, surveys, and review sites.

Disconnected signals Link comments to sign-up, funding, activation, and churn.

Slow decisions See the issue and the next action faster.

Onboarding Why do users sign up but never reach first value?

Growth Which channels bring users who actually convert?

Retention Which complaints signal churn before it happens?

How it works

Ask a question. Get the reason. Take action.

Start with one question

Connect your sources, ask a question, and get the reasons behind drop-off, churn, and missed conversion.

Connect Reddit, Pendo, HubSpot, surveys, and review tools
Ask a plain-language product question
Get the top insights and next steps

Example use cases Fintech onboarding

Question

Why are verified users not becoming funded traders?

Recommended action

Communicate upcoming coin listings more clearly.

Set expectations early so users understand what they can trade before they fund an account.

See what users like and dislike

See which themes drive positive, neutral, and negative sentiment.

See what users praise, ignore, and complain about
Track sentiment over time
Spot which themes hurt trust

What users are positive about

New card offering is creating excitement.

Users mention convenience, trust, and everyday utility.

See where users drop off

See where users stall and which themes explain the drop-off.

Track movement from sign-up to first key action
See churn risk by stage
Prioritize fixes by stage and business impact

Sign-up 100% Strong referral intent

Verified 68% Identity friction begins

Funded 41% Coin availability questions spike

First Trade 19% 72h inactivity predicts churn risk

72% Users who deposit but do not trade in 72 hours may churn.

40% Drop-off tied to limited coin offerings.

15% Drop-off tied to withdrawal delays.